SAY GOODBYE WEBSTER’S AND HELLO BEN FRANKS
Top sellers use these words because buyers unconsciously prick up their ears when they hear them. (Spoiler: discount is NOT on the list). These words that get dropped in everyday chit-chat are secretly a conversational lock-picking kit: opening up accounts and priming them to buy from you. Get the full list now.
Door-to-door salesmen, Madison Ave copywriters, enterprise sales pros have handed down these trade secrets for generations. And now, the data proves them right.
It’s sales. Not rocket science. You use these words every day. Now that you know which ones get you closer to a “yes” they will become part of your go-to phrases.
Data, talk-tracks, and the brain science behind why they are so effective. It’s all in this short (2 page) list.
They work, here’s proof: I counted and I used these words 21 times on this page alone.